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Final project, you need to choose a company and expand it to another country. For example (a very hypothetical example), Hidden Valley Ranch (the largest salad dressing brand) does not have many of its product line in the country of Turkey. As I understand the market and demand is there and they are looking into expansion, but it hasn’t taken place. So, you have to pick a company that does NOT currently have a presence in the target market and expand the company using the following instructions.

Final project, you need to choose a company and expand it to another country. For example (a very hypothetical example), Hidden Valley Ranch (the largest salad dressing brand) does not have many of its product line in the country of Turkey. As I understand the market and demand is there and they are looking into expansion, but it hasn’t taken place. So, you have to pick a company that does NOT currently have a presence in the target market and expand the company using the following instructions.
This 15 page paper must be typed with a 1” margin on all sides, 5-space indentation, font 12 Times Roman, double-spaced. The paper will include a cover page, a 150-200 word abstract page, introduction, the body of the paper, conclusions, and references on a reference page. The paper should include at least six academic references. It must comply with APA rules.
To gain the full support of management, your report should include, as a minimum, the following content:
1. Introduction:
Describe the basics of the proposal. Identify:
• Country basics
• Company basics
• Purpose of expansion and project specifications
2. Country Evaluation:
Describe the country of investment. Include the following:
• Economic structure, indicators and risk
• Financial structure, indicators and risk
• Political structure and risk
• Recent history which impacts current conditions and risks
• Geography, natural resources and existing industries that impacts current conditions and risks
• Overall risk indicators
3. Industry Evaluation:
Describe the industry in the country. Include the following:
• Regulatory structure
• Competition – Major and minor competitors
• Local financing options for the expansion
• Overall attractiveness of the industry
4. Entry Strategy
Discuss the mode of entry (Joint Venture, Wholly owned subsidiary, license etc) for the venture. Be sure to give:
• The mode of entry. Be as specific as possible.
• If appropriate, what relationships or partnerships will be built, with whom and why
• Reasons behind the choices
5. Recommendation
Summarize your findings and recommendation for future plans. Include a plan to visit the country. Identify travel objectives, key persons with which to meet, activities to experience (related to your industry), travel plans and cost estimate.

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